Category Archives: Social Media
Slaughtering the Social Media Sacred Cow
Steven, if you can’t take the Heat get out of the Kitchen. I asked a dear and knowledgeable friend to read my blog and give me her honest expert opinion…she did. Tomorrow I’m realigning my career and applying for a … Continue reading
Posted in Advertising, Marketing, Social Media
Tagged advertising, audience opportunity, conversations, marketing, media, media mix, sacred cows, Social Media
The Social Conversation…effective marketing communication or not?
Marketers around the globe and the companies they serve are struggling to come to grips with social media. No surprise!…so are the rest of us. Most of the burning questions revolve around whether one should consider it as a marketing/advertising … Continue reading
Posted in Advertising, Marketing, Social Media
Tagged advertising, internet, market share, marketing, new business, on-line sales, Social Media
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